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June 1, 2026
Category: Decisions Help
Before & After Photos: How to Use Them to Get More Clients
SHOW YOUR WORK! If you do great work, then before and after photos are a great way to show people what you do and why they should use your services.
April 6, 2026
Spring Clean Your Service-Based Business Website in 60 Minutes (No Tech Skills Needed)
Spring cleaning is as important for your online space as it is for your physical space! Here are some things to take a look at on your website to help your business sparkle and shine online.
March 9, 2026
Should You Add A Translation Service To Your Website?
Explore the benefits and drawbacks of using Google Translate on your site, and what are some more robust options.
February 9, 2026
What Is Branding & Why Every New Business Needs It from Day One
If you want customers to trust you, remember you, and choose you over competitors, solid branding isn’t optional. It’s essential! Read more about branding and how it affects a new business.
January 26, 2026
Why Your Business Needs Both a Website and Social Media Presence
Can you start your business with just a social media presence? Sure! But you’ll have more success if you also have a website. Here’s why…
January 5, 2026
How Small Businesses Can Maximize Holiday Profits Even with Limited Time to Prepare
The holiday season is one of the most lucrative times of year for small businesses. But what if you’re short on time to plan and execute a full-scale holiday campaign?
November 17, 2025
Did You Know That Website Expenses Can Be A Tax Write-Off For Your Business?
Your website expenses – hosting, domain registration, maintenance and updates, even creation of a brand new website could be tax deductible for your business.
April 22, 2025
3 Reasons You Shouldn’t Cheap Out When Hiring A Web Designer
Saving money is often just buying problems… Here are three reasons not to go with the cheapest web design estimate.
October 1, 2024
What Size Should My Social Media Image Be?
Getting the size of your social media images for the platform is crucial. Read more on what the specifics for these platforms are in this article…
January 26, 2024
Should you publish email addresses on your website?
What are the benefits of listing an email address and how do they weigh against the disadvantages?
January 23, 2024
Why a Logo and Website Design Package is the Key to a Professional Online Presence
At Roost Web Strategies, we understand the importance of having a professional online presence. In today’s digital age, a website is often the first point
March 13, 2023
Optimizing Your Website for 2023: A Comprehensive Guide to Website Spring Cleaning
This is a great time for a good spring cleaning! Each year, website owners should check their site for outdated information and to ensure it’s performing optimally. Here’s a step-by-step approach to optimize your website for 2023…
March 5, 2023
Why You Might Want To Optimize Your Business Website in the “Off-Season”
Many businesses have a seasonal element, and the off-season can be a challenging time. So why not make the most of this downtime by focusing on your website?! Read more about how to optimize your business website for success when you have more time than customers!
February 24, 2023
Building an E-Commerce Business: The Comprehensive Guide
At present, with the rise of online shopping, e-commerce is an essential element of business growth. The ease of shopping online has made it a
February 17, 2023
Virtual Assistant vs. Web Professional: Choosing the Right Hire for Your Website Work
Hiring a virtual personal assistant can be very affordable, but is a PA the right fit for the job when you need updates to your website? Learn when is best to choose which kind of help.
August 11, 2022
Get to Know Your Web Designer: Tips for Better Website Collaboration
In this article I want to step away from the more technical and specific topics and jump back to some more basic thoughts on websites, branding and design. . . and why you should get to know your designer!
May 3, 2022
Selling online: What is E-commerce selling?
An eCommerce platform is the software that allows you to sell a product online. If you want to sell physical or even digital-download products, you definitely want to check into eCommerce options! We’ll explore the basics in this article.
March 15, 2022
Is social media important if you already have a website?
A lot of people start their web presence off on social media, oftentimes before they even start their own website and sometimes even before they have their business plans set in stone. Social platforms are a great, inexpensive way to start building an online presence and start connecting with your audience (and future potential customers)… but how important is it once your business is established and growing?
November 30, 2021
What do Summertime Businesses do in the Off-season? Work on their website!
Is your business busy in the spring/summer months, but less so in the fall/winter months? Take a little breather and then… work on your presence!
November 9, 2021
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